Race week for the 2019 Vega IRONMAN World Championship has officially kicked off in Kailua-Kona, Hawai`i and with it, the plethora of activities and events. The countdown is on to the world’s most iconic single-day endurance event taking place on Saturday, Oct. 12. A daily Pau Hana, a Hawaiian phrase meaning “end of the workday,” will recap highlights from the last 24 hours.  

VEGA IRONMAN World Championship Merchandise Opens Its Doors

Multiple locations for the Official IRONMAN Merchandise Store have opened their doors to the public and with a brand new experiential store in 2019, there is something for everyone. Featuring over 200 IRONMAN World Championship products in 40 different categories from premier partners like Compressport, HOKA ONE ONE, Santini, ROKA, and Ventum there are more options than ever before. While the IRONMAN Village at Hale Halawai Park will once again serve as the central hub for the athletes, their support team and the local community, the flagship IRONMAN Merchandise will be conveniently located at the Courtyard by Marriot King Kamehameha Hotel with an expanded footprint of over 6,000 square feet.

Divided into swim, bike and run zones, the stores will feature technical products for training and racing along with everyday lifestyle products, including the official triathlon and cycling kits by Santini, `Ohana swim collection by ROKA and over 40 styles of limited-edition World Championship hats and visors. Visitors can also purchase the limited edition Suunto 9 Baro Titanium IRONMAN Limited Edition watch which is limited to 1,406 watches, celebrating the 140.6-mile journey that makes up a full-distance IRONMAN triathlon.

The stores will also feature interactive games like corn hole, photo opportunities with the IRONMAN M-Dot® logo and oversized KONA letters and refreshments to cool off with a Hawaiian shaved ice treat or locally sourced coconut; all while enjoying the sounds of Ukulele musician Dennis Garcia.

IRONMAN merchandise hours of operations can be found on the event schedule listed on the Vega IRONMAN World Championship event page.


Ho’ala IRONMAN Training Swim
On Sunday, Oct. 6, the famous Ho’ala IRONMAN Training Swim saw approximately 700 athletes take to the Kailua Bay to get a sense of the swim course before race day. Leading all athletes out of the water was Alistair Brownlee (GBR) with a time of 46:07, followed closely by Tim Brautigam, an age-group athlete competing in the M25-29 category, and Gordon Benson, also in the M25-29 age-group.

First out of the water for the females was professional Sarah Crowley (AUS) with a time of 49:40, followed by Katherine Renouf, a competitor in the F25-29 age-group and Sonia Bracegirdle who will compete in the F30-34 age-group.

The IRONMAN Foundation Service Project presented by HOKA ONE ONE
Today, Monday, Oct. 7 the IRONMAN Foundation held a community-based service project with Hālau Ka’eaikahelelani, a school of Hawaiian culture. IRONMAN athletes, ambassadors, partners and staff spent the morning restoring indigenous spaces on the property of Hālau Ka’eaikahelelani and also presented  Hālau Ka’eaikahelelani with a $2,500 grant to sponsor ongoing programs to connect to the land, the people, the place, and the community.

In addition to today’s service project, the IRONMAN Foundation will distribute more than $120,000 in charitable giveback to nonprofit initiatives and groups in the Kailua-Kona community, in conjunction with the 2019 Vega IRONMAN World Championship. This year’s grant funding brings the total giveback awarded in the region to over $1.8 million across 1,325 nonprofit organizations.

Celebrating the Heroes of Hawai`i
IRONMAN World Championship athletes, along with their friends and families, were hosted at the Lau Grounds of Courtyard by Marriott King Kamehameha’s Kona Beach Hotel for live music and hula dancers at the Heroes of Hawai`i event on Monday, Oct. 7. An evening for today’s modern IRONMAN warrior to discover the secrets of ancient Hawaiian warrior’s athleticism and strength by learning about Hawaii’s past. Participants had the opportunity to enjoy a variety of experiences, including demonstrations of Hawaiian arts, crafts, and health and wellness, in addition to hearing from IRONMAN Hall of Famer’s Mark Allen, Heather Fuhr, Julie Moss, Paula Newby-Fraser, Mike Reilly, Dave Scott as well as 2019 inductee, Michellie Jones.
Looking Forward
The Vega IRONMAN World Championship’s week of events continues on Tuesday, with events such as the IRONKIDS Keiki Dip-n-Dash and the annual IRONMAN Parade of Nations. For more information, please visit the event page at www.ironman.com/worldchampionship.

The Vega IRONMAN World Championship Media Center officially opens to media tomorrow, Tuesday, Oct. 8 at 9 a.m. in King Kamehameha Hotel Ballroom 1. Media can check in until 4 p.m.

Find Additional Images From The Days Events Below
A peek at the hat wall inside the 2019 Vega IRONMAN World Championship Merchandise Store (Photo credit: IRONMAN)
A few of the new swim gear styles found in the Official IRONMAN World Championship Merchandise Store are showcased in Kailua Bay (Photo credit: IRONMAN)
Athletes race down Ali’i Dr. during the 33rd annual P.A.T.H. 5K / 10K  on Saturday, October 7, 2019 (Photo credit: Tony Svensson/IRONMAN)
Participants in the 33rd annual P.A.T.H. 5K / 10K cross  the finish line at Hale Halawai Park on Saturday, October 7, 2019 (Photo credit: Tony Svensson/IRONMAN) –
The IRONMAN Foundation kicked off race week at the 2019 Vega IRONMAN World Championship with a Service Project in partnership with HOKA ONE ONE at Hālau Ka’eaikahelelani a Hawaiian culture school (Photo credit: IRONMAN Foundation);
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